What can be learnt from the marriage contract about the conduct of commercial negotiations? These are some of the questions addressed as John Kay asks `What makes a business successful?
If you want to go in one direction, the best route may involve going in another. This is the concept of 'obliquity': paradoxical as it sounds, many goals are more likely to be achieved when pursued indirectly.
Regulation has contributed more to the problems than the solutions. Why? What is finance for? John Kay, with wide practical and academic experience in the world of finance, understands the operation of the financial sector better than most.
Collier and Kay show how a reaffirmation of the values of mutuality could refresh and restore politics, business and the environments in which people live.
In incisive, provocative prose, economist John Kay describes how the pursuit of shareholder value has destroyed mammoth companies, redefines successful commercial activity, and looks to the future of what the corporation might be.
In this book, you will learn why modern advertisements frequently convey no information, understand that tailgating drivers and hedge fund managers are victims of the same illusions, appreciate the inefficiency of Christmas giving, and ...